Primary results Robot crawler
Organic listings also influenced by ODP
Ways to submit site Google Sitemaps submit URL, or wait for the robot to find you
Pay-per-click services Google AdWords
Other tools Google Analytics


Google’s PageRank is a measurement of a page’s worth based on the quantity and quality of both incoming and outgoing links.

How Google's Algorithm Rules the Web

Local Business Listing

Google maps

  • Make sure your business is listed correctly by using Google’s Local Business Center.
  • Sign up for a Google AdWords account and create an ad campaign targeted specifically to your local area. This will allow your ad to appear only when people in your geographic area are using Google.

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