Google

URL	www.google.com
Primary results	Robot crawler
Organic listings also influenced by	ODP
Ways to submit site	Google Sitemaps submit URL, or wait for the robot to find you
Pay-per-click services	Google AdWords
Other tools	Google Analytics

PageRank

Google’s PageRank is a measurement of a page’s worth based on the quantity and quality of both incoming and outgoing links.

Local Business Listing

Google maps

• Make sure your business is listed correctly by using Google’s Local Business Center.
• Sign up for a Google AdWords account and create an ad campaign targeted specifically to your local area. This will allow your ad to appear only when people in your geographic area are using Google.

http://searchengineland.com/google-ad-planner-launches-offers-site-demographic-profiles-14261

http://google.com/insights/search/#

http://searchengineland.com/google-trends-comes-to-web-sites-trends-for-web-sites-14245

http://www.localseoguide.com/search-engine-optimization-google-insights/